Business advice forums a winner

Future Print says a healthy number of print business owners attended its transition advice forums in Sydney, Melbourne and Tasmania labelling the sessions a ‘valuable investment’. The Media Super-sponsored sessions run by industry experts Richard Rasmussen and Bill Healey are designed to help business owners and decision makers who are contemplating change within their business.

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Darryl Shoults, owner of Artegra Imaging, attended one of the Sydney sessions, and says the broad data presented on market trends, together with information on sales strategies, collaborative approaches and subsidised training options were just some of the highlights. Darryl says, “We have been in business for 50 years and over the past two or three have already started making changes to stay competitive in a changing market. “We know that we need to continue to adapt, but the challenge is to decide which direction to take, and then to plan and implement those changes successfully. That’s where we are hoping the seminars will help. “The transition seminars gave us a lot of sound information which not only confirmed that we were on the right track so far, but also gave us confidence moving forward. “The case studies presented, and other options discussed, provided some very interesting ideas about possible courses of action and what we need to consider when planning for the future.

Bill Healey, CEO of the PIAA

Bill Healey, ex-CEO of the PIAA

“The sessions were focused, accurate and informative, and it was also a great opportunity to meet other business owners, learn from their experience and make new business connections. I thought it was a valuable investment of my time.” Scott Lovell, managing director of Think Big Printing in Tasmania says he found the session valuable in helping him consider and evaluate options, which will align with future market trends. Lovell says, “The session was quite informative. It gave me an excellent perspective on what is happening in the industry and helped me clarify some of the options that we can consider in moving the business forward into the future. “Most importantly, the seminar was exactly as outlined in the brochure, so I got just what I was promised. It was great.” Rasmussen says many businesses in the industry are not performing to their potential, while many others which are still doing relatively well also know they have to change to continue to meet the demands of a dynamic market. “The challenge for business owners is to decide which direction to take and then effect the change required to achieve your professional and personal goals,” he says. “In these sessions, our aim is been to give attendees a clearer idea of where the industry is going, help them understand how their business is performing and what its value is, and then explore various possibilities for the future – from growth strategies, to transition planning, and even exit strategies.”

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