Esko to simplify packaging printing

Esko, manufacturer of CDI flexo computer-to-plate imagers and exposure units, and packaging design software specialist says it will live up to its tagline, Packaging Simplified, with its latest market solutions at interpack in Düsseldorf next week.

Esko will present its solutions for producing high quality, consistent print results with flexographic printing, the most cost-effective print technology for the packaging industry.

Packaging converters visiting the stand will see its award winning CDI Crystal 5080 XPS flexo platemaking solution, which Esko says reduces the number of steps and overall footprint required to produce the highest quality flexographic plates.

According to Esko, printers can better manage brand colour accuracy and consistency across the global supply chain – from proof to package to display – in a smart and comprehensive manner with the ability to leverage the benefits of fixed colour palette printing using dedicated colour solutions including Esko Equinox.

The company notes that by taking advantage of PantoneLive, brands can provide access to a cloud-based library of digital colour specifications to authorised stakeholders to remove ambiguity from the communication of colour across even the most complex supply chain, and converters can better manage ink inventories and colour consistency.

Esko will also display its 3D modelling software, ArtiosCAD, Studio and Store Visualiser, to show brand owners how they can experience the highest possible realism during the packaging development process. The software presents what the company says is hyper-realistic 3D images of packages from design through consumer testing, to palletising and positioning on store shelves.

Niels Stenfeldt, vice president EMEA & global brand owner Sales, Esko says, “Together with our Danher partners, we will be presenting a full range of innovative solutions that address global packaging management challenges across a complex global production supply chain.”

Stenfeldt says the challenges include: “Avoiding recalls because of packaging misprints or incorrect regulatory content; remaining sustainable; and guaranteeing brand colour consistency on different types of packaging substrates.

“Esko and Danaher family solutions tackle such challenges with measurable impact, enabling brands to gain better control of their packaging production and their go to market practices in general, while helping partners across the supply chain, including premedia houses and converters, be more efficient.”

Stenfeldt says, “We will have brand management and product experts on hand to inform visitors how Esko and its partners address the challenges they are facing with proven solutions that live up to our tagline, Packaging Simplified.

“We are also looking forward to the opportunity to discuss visitors business requirements in detail to inform future product development.”

Esko will be located in Hall 6, Esko will share its A01 stand with sister companies VideoJet, Laetus and X-Rite Pantone.

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