Inplants to embrace change

The annual ANZ inplant printers conference Nippacon has kicked off, with a focus on embracing change, writes Australian Printer editor Wayne Robinson from the rainy Sunshine Coast conference centre.

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Embracing change: Nippacon organisers (l-r) Craig Gibbs, Kim Luck and Simon Giles

There will be a focus on the seismic changes going through the inplants hosts, and how to understand their evolving needs. With inplants in the education sector under sustained attack from bean counters focused on non-print delivery the conference aims to enable delegates to share strategies for growth, which will include broadening their service offerings and exploiting the multiple opportunities arising in the in-situ communications world. Conference delegates will hear from OnePoint owner Kerim El Gabaili on transformation, speaking from his own experience of taking his business from being a printer to a marketing solutions supplier. El Gabaili says, “Print providers must develop a broader outlook, if they do so they can become indispensible marketing partners.” There will also be presentations from leading suppliers including Canon, Konica Minolta, Ricoh and TS Wilson.

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