TDC3: cutting costs and attracting new customers

Opening its doors in 1986, TDC3 began as a digital copy centre The Digital Colour Copy Centre – hence the name TDC3, and now has grown into a small and large format printer that also dabbles in indoor and outdoor signage.
 
TDC3 produces business cards, office stationery, books, magazines, brochures, flyers, note pads roll-up banners, vinyl banners, posters, canvas prints, in addition to the outdoor and indoor signage.
Its managing director Mithra Samaranayake says, “We print anything in small or large format, from a business card to a 1.5 metre print and as long as 50 metres if required. We also develop websites and undertake digital marketing.” Samaranayake has been in his role for nearly 10 years and manages a staff of eight.
 
To help the company with its printing TDC3 uses a HP Pagewide XL 4000. Samaranayake says, “When we started the company 31 years ago we did a lot of black and white plan printing and retained it with a limited clientele over the past few years. We are now able to print in colour with our HP at reasonable cost. It has helped us gain more clients and grow that area of the business again. We are also able to supply other printers at reasonable costs.”
 
TDC3 places a great importance on being environmentally conscious and having eco-sustainable processes; not only does it use Forest Stewardship Council Australia approved paper but it has a declared environmental policy, which you can find on the website.
 
Its policy states, ‘To wholly support and comply with or exceed the requirements of current environmental legislation and codes of practices. Minimise our waste and then reuse or recycle as much of it as possible. Minimise energy and water usage in our buildings, vehicles and processes in order to conserve supplies, and minimise our consumption of natural resources, especially where they are non-renewable.’
 
With this in mind, Samaranayake says buying the PageWide XL 4000 has helped with his environmental footprint.
 
“Initially when we bought the HP, we knew the printing costs were much less and to be frank, it replaced a three-phase machine which used a lot of electricity. We wanted to cut down electricity usage and boost our environmental credentials. 
 
“The HP can print in colour at minimal cost. It can do posters such as wall graphics and paste-up at very reasonable costs which was never possible before,” he says. 
 
The HP Pagewide XL 4000 has a printing speed up to 8 A1/D pages per minute in both monochrome and colour. Its HP 841 PageWide XL Printheads, working with HP PageWide XL pigment ink, is designed to produce high-quality output with dark blacks, neutral grays, and colours that are moisture and fade resistant. HP says the PageWide XL 4000 Printer series can do the job of two printers.
 
Samaranayake says TDC3 has only had the printer for six months replacing its Canon Océ TD 800. He says the printer enables the compnay to print for a wide-variety of colour requests, whereas before the company could only print in black and white.
 
“What I love is the simplicity of it, the speed and the ability to print colour. I would keep using HP in the future. We are happy with the service model, the maintenance and if you call for any assistance they are there. Another thing was the cost, it was cheaper than anything else. It uses a small footprint, it is fast and user friendly as well,” he says.

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