The 82-year-old Perth printer, which has long specialised in A3 offset work and finishing, installed the HP Indigo 3550 earlier this year due to increasing demand from its high-end design client-base.

The company has seen digital figures rapidly increase since upgrading from a Konica Minolta Bizhub.

Managing director Geoff Pilpel said the combination of high-end embellishing capabilities mixed with the digital flexibility of the Indigo was an attractive proposition to designers and agency clients.

“The Indigo is the way to go in terms of digital,” he said.

“It gives you the best of both worlds, having the Indigo and a full embellishment site will open up really good opportunities for designers,” he said.

Pilpel added the investment was a continuation of the company’s continual push into quality: four National Print Awards on-the-trot were a signifier of this.

“We looked at other digital presses on the market, but they couldn’t compete with the HP Indigo especially in regards to uncoated stocks,” he said.

“That’s where the HP Indigo beats all the others, in its versatility.”

Pictured: Matthew Byrne, Indigo operator and prepress manager, Gary Arnell, general manager and Geoff Pilpel, managing director

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