Xerox launches new entry-level press and upgraded iGen4

The Xerox colour 550/560 printer (pictured) offers both colour and mono output and is available in two configurations.

The 550 model can print at speeds of 50ppm in colour and 55ppm in mono, while the 650 offering can print at 60ppm and 65ppm respectively.

Both machines use the vendor’s low-melt emulsion aggregate (EA) toner and can print at resolutions of up to 2,400dpi.

Xerox is pitching the new machines at copy shops, small commercial printers, in-plants and office environments.

Simon Lane, National Manager Production Services Business at Fuji Xerox Australia, said: “The new platform is going to be a great fit for customers wanting to make their first foray in to digital printing, because it offers great performance at a competitive price point.

“The 550/650 range will also hit a sweet spot in the quick print and franchise market,” he added.

In addition to touch-screen operation, the machines can scan, copy and fax, and feature in-line finishing options such as stapling, hole-punching, inserting, folding and booklet making.

Fuji Xerox Australia plans to launch the machines into the local market in January 2011.

Meanwhile, the vendor has also introduced an upgraded version of its iGen4 colour digital printing press that offers a larger sheet size and integration with Adobe PDF print engine.

The EXP model features a sheet size of 364mm x 660mm, which is the largest in its class.

According to Xerox, this is suitable for the production of jobs such as tri-fold brochures, postcards and greetings cards at speeds of up to 120ppm.

The machine also features automated web-to-finish software that enables users to create a finished document without manual setup and intervention.

In addition, the latest incarnation of the iGen4 includes integration with Adobe PDF Print Engine, which the company claimed ensures the reliable printing of native PDFs.

“The added capabilities for iGen4 are really exciting, especially the launch of an extended sheet size. We are already investigating the development of new specialty media to take advantage of the extra sheet length,” Lane said.

A local launch date for the upgrade is still to be determined.

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