Epson is launching a new low cost 2400dpi A3+ digital colour printer that dealer Kayell is retailing for $7699, with ink packs that last for 75,000 pages. According to Andreas Johannson, sales director with Kayell, the new Epson Workforce Pro WF-8590TC will produce commercial sellable print, and at less than half the per page cost of current digital colour printers. He says, ““The quality is first rate, Epson of course comes from a photographic heritage, so it has exacting standards.
“Not only does it produce pages at less than half the cost of current click charged printers, it will print on a wide substrate range, as there is no heat involved in the printing process, unlike the fuser based systems, so the dimensional stability of the stock is not affected.” With no need for heat Johansson says electricity consumption is 80 per cent less than existing digital printers. The new Epson Workforce Pro WF-8590TC is a piezo electric inkjet printer. Johansson says “It is the culmination of Epson’s huge $300m investment in Precision Core technology.” Maximum resolution is 2400dpi using stochastic screening, maximum page size is 330x480mm (A3+), with 1831 sheets in the feed tray, printing at speeds of 24 sheets a minute in both colour and black. According to Johansson the Precision Core outperforms any other piezo technology on the market, and says it will ‘change the playing field for digital printers’. Kayell Australia will be offering bundles with finishing systems. Kayell will be offering the Workforce Pro Rips range with a no click charge option, and with a three year warranty included. Johansson says: “We don’t see the new Workforce Pro Rips range as a direct competitor to the established digital colour printers that are used by commercial printers, franchises and copy shops, more as a complementary technology. “For example, while the pages of a catalogue may be being printed on a regular digital printer the new Epson could be being used to print the covers, as the costs are much lower.”
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