Customers of Heidelberg will now find out more about a whole range of topics – including print shop, colour and quality management, options for integrated production control, complete production data acquisition, actual costing, and how to integrate print buyers into the print shop workflow – at the new demo centre.

Presentations will be delivered in the form of live production runs for brochures, and will be carefully designed to suit the specific issues and needs of interested visitors. The modular Prinect workflow is being used to demonstrate scalable solutions for all sizes of business and highlight the customer benefits in each step of the process. The live demonstrations cover all areas of a print shop – from prepress to press and postpress. They also show how digital printing and online print shop customers can be integrated efficiently in one end-to-end workflow. All process steps are fully integrated by Prinect, enabling the workflow to be demonstrated live from the initial job inquiry right through to printing and delivery.

Bernhard Schreier, CEO of Heidelberg, summing up the advantages of the new demo centre says, "Heidelberg is the only supplier in the industry today that is able to present its complete workflow in such a way – tailored to meet the needs of its customers and demonstrated under practical conditions. Both existing customers and potential customers can see the benefits of integrated workflow management for themselves under live conditions and are handed a finished brochure at the end of the presentation."

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