South Brisbane based Print Systems Australia is increasing its capacity with an HP Indigo 7r Digital Press which the company says has given it more capabilities in variable data and lower turnaround times.
The HP Indigo 7r – supplied by Currie Group – is HP’s high performance re-conditioned HP Indigo that is available at a reduced investment and under warranty, with all the same performance.
Jim Whetton, prepress manager at Print Systems says, “We had an Indigo 5500 and we just wanted to increase what we could put through a few more features, increase our ability to produce and speed for turnaround.
“It has a few additional options, it has a slightly bigger sheet size. In terms of colour matching, it does it faster and increase practical options for different colours, we have seven colours, CMYK with orange and violet but we also have the option there for white.
“My understanding is that the machine is refurbished, it is sent back to Israel and retrofitted with new gear at the HP factory, and it comes back out looking like a new machine. They send it out and a team comes to install it over a week and they train you in how to use it.
“When it comes back, the 7r does have more functions, they do not just clean it, they made additions to it.
“We use it to do a lot of short runs, books and it is great for die cutting.
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“It also takes a bit of the workload off the Komori, our offset press, because it has more sheets and with its run load, it can produce more than the 5500 could.
“With Indigo, we are able to decrease our turnaround times, we do not need to wait for things to dry or to make metal plates for prepress. It is beneficial, especially if things are tight, we are able to offer one day turnarounds.
“We target mainly medium sized businesses. We also work with designers and advertising agencies and we do mail outs. The other benefit of the Indigo 7r is there in variable data, it is able to process it and off it goes.
“Our main products are short run, die cutting. We offer an online system, W2P, and the Indigo is great for that. If people have jobs such as business cards or stationery, it will go straight to the Indigo which will print it out.
“HP provides good service, and in Australia it is all done through Currie Group. Curries are good, they respond quickly and are good at teaching us about the software, streamlining jobs and getting them out quickly. It is all about turnaround time these days. Currie Groups know what people are looking for and are happy to help provide a service for it.
“We also had a new Cron platemaker and Founder workflow installed for the Komori earlier this year by Currie Group.
“Print Systems has around 19 staff. My parents own the business and it has been going on since I was born, for about 33 years.”
Whetton’s father, Digby is managing director of Print Systems.
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