Snap drops ‘printing’ from name due to services growth

He says, “For some time Snap has provided related professional services such as design as well as advertising and marketing advice. We have found our customers are valuing these additional services as much as the printing side of our service.”

Vernon continues, “Therefore, we wanted our logo and position to reflect the reality – which is that we do more than just printing. So, even though we have the largest printing network in Australia, we have dropped ‘printing’ from our name and logo.”

The 100 per cent Australian-owned company is one of Australia’s leading business print and copy providers with more than owner-operated franchises across Australia, New Zealand, China and Ireland.

Snap’s evolution continues with an expansion into marketing and design services, tailored especially to small and medium sized businesses.

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