Emily Kucukalic head of brand and external relations at AGL says for AGL the decision to shift to greenhouse friendly paper was a natural extension of the utility’s sustainability objectives.

She says, “Envi has earned the Federal Government’s prestigious Greenhouse Friendly certification, and its creator, Australian Paper, has worked very hard to make this decision really quite straightforward.”

Kucukalic adds “Envi is one more way we can demonstrate this commitment and also show our support as a business for efforts to reduce carbon dioxide emissions, while maintaining quality print materials.”

Jim Henneberry, executive general manager of Australian Paper says most Australian businesses acknowledge a responsibility to minimise the social and environmental impact of doing business.

He says, “With the Envi innovation, Australian Paper can demonstrate carbon neutrality, with the benefits of that achievement able to be passed on to the customers who take up the Envi opportunity.”

Australian Paper says Envi is produced from chain of custody certified pulp, which is supported by a complete life-cycle analysis. Quantified energy emissions, both direct and embedded, are offset through approved abatement programs.

Henneberry says, “Our consumer research confirms Australian consumers really support the idea of carbon neutral paper, and look more favourably on print materials that show the Greenhouse Friendly logo.”

Envi paper is certified by the Australian Government’s Greenhouse Gas Challenge Plus Scheme.

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