
The launch is part of HP’s strategy to “disrupt” the eco-solvent market, the 104-inch-wideHP Designjet L28500 Printer delivers speeds up to 70 per cent faster than its predecessor (the Designjet L25500), while the 61-inch HP Designjet L26500 Printer is ideal for customers entering the growing soft-signage market, according to HP.
HP adds that both systems feature new HP 792 Latex Designjet Inks, which produce rich blacks and glossy results on banners and self-adhesive vinyl, and offer double-sided printing capabilities with less user intervention and more accurate, automated registration.
Compatible with more than 500 media solutions, including the new HP Double-sided HDPE Reinforced Banner material, HP Latex Inks provide a consistent, reliable performance across a variety of substrates. HP has installed around 9,000 HP Latex Ink systems worldwide to date.
Santiago Morera, vice president and general manager, Large-format Printing Business, HP says, “By allowing customers to cost-effectively print a wide array of new applications and providing the training required to succeed, our updated HP Latex portfolio helps PSPs differentiate their businesses and seize new growth opportunities.”
The company continues that the Designjet L28500 and L26500 Printer series is ideal for high-impact point-of-purchase displays, soft signage, bus shelters and vehicle graphics. The devices can print on a broad range of materials, including eco-solvent compatible media and low-cost uncoated options.
The new devices produce 1,200-dpi output with outdoor display permanence of up to three years un-laminated or five years laminated for high-quality, long-lasting prints. The output also dries inside the printer, boosting productivity for double-sided print jobs, and allowing immediate finishing or use, according to HP.
With new soft signage printing capabilities, customers can produce applications from retail banners to tradeshow signs and interior décor. Building on the introduction of HP HDPE Reinforced Banner, the new printers also are optimised to work with new HP Double-sided HDPE Reinforced Banner, an alternative to PVC scrim for advertising applications.
Availability of the Designjet L26500 Printer has begun this month, while the Designjet L28500 is expected to be available from January 20 next year.
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