Celmac will be running live demonstrations of the printer highlighting the benefits of the hardware and the new HP Latex Ink Technologies utilising Colorgate RIP software.

Andrew Wells, marketing manager for Celmac says the benefits of the new HP Designjet will be plain to see at during the show demonstrations.

He continues, “Our customers are finding government, local council and corporate clients are stipulating environmentally sensitive products as a mandatory specification. We see this revolutionary printer as a strategic marketing move for us in meeting the needs of our environmentally conscious customers who want high quality durable outdoor prints.”

Meanwhile HP says other exhibiting printer resellers including GBC Australia, Imedia, CPI and Digital Vision will also have the Designjet L65500 on display giving visitors to the show multiple opportunities to view the technology in action.

HP says the Designjet L65500 Printer featuring HP Latex Inks and HP Wide Scan Technology offers PSPs a print system that can produce point-of-purchase displays, transit signage, wall murals and exhibition graphics as well as vehicle graphics and a variety of signage applications.

The company continues that outdoor prints produced with the Designjet L65500 and HP Latex Inks on HP media achieve display permanence of up to three years unlaminated and up to five years laminated, and are scratch, smudge and water resistant.

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