The LCA measures all of the greenhouse emissions related to the production of Impress and Impress.dm, as well as emissions associated with the end-of-life of the product – a process referred to as cradle to grave analysis.

Impress and Impress.dm are exclusive merchants – Dalton and Spicers. The paper merchants have completed an emissions management and reduction plan endeavouring to reduce actual carbon emissions from their businesses, with an aim of decreasing their footprint by 15 per cent over the next three years.

The manufacturers of Impress and Impress.dm have employed emission reduction practices such as utilising carbon neutral bio fuels; like black liquor, a bio fuel which is a by product of the pulp production process; to supplement their fossil fuel usage and develop efficient integration practices.

The mills that produce Impress Gloss and Satin derive around 70 per cent of their energy requirements from black liquor.

After Dalton, Spicers and the mills’ efforts to reduce CO2-e (carbon dioxide equivalent) emissions, the residual greenhouse gas emissions can be offset by the purchase of internationally certified carbon credits. The credits will be certified under the Voluntary Carbon Standard (VCS) programme.

Customers will have the choice as to whether or not credits are purchased to make Impress and Impress.dm carbon neutral. The cost of going carbon neutral will be around three per cent of the purchase price of the paper.

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