IVE Group inks long-term Domino’s deal, expands with Impressu and Budget Mail Services acquisitions

IVE Group has entered a long-term marketing services supply agreement with Domino’s Pizza Enterprises (DPE), and executed binding agreements to acquire Impressu Print Group (Impressu) and Budget Mail Services.

Impressu is a Brisbane-based print business, owned by DPE, providing digital and offset print, direct mail and letterbox marketing, signage and point of sale solutions, and warehousing and logistics solutions. Impressu services longstanding clients across the quick service restaurant, retail, healthcare and public sectors with its largest customer representing the vendor, Domino’s.

Impressu is initially expected to contribute annual revenue of around $30 million, EBITDA of around $4.5 million (including cost synergies), NPATA of around $2.5 million and has been acquired for $13.5 million of consideration.

In conjunction with acquiring Impressu, IVE has signed a 6+2 year marketing services supply agreement with DPE. This agreement sees IVE continuing to supply all the existing services Impressu has been supplying for the last eight years under DPE ownership, as well as expanding these services into other core capability areas of IVE (such as creative & content, CX & data, events and activations, uniforms and more).

IVE expects this contract to contribute more than $80 million of revenue during the initial term.

BMS is a small Sydney-based mail and communications business supporting clients in the share registry, charity, publishing and education sectors. BMS has revenue of around $5 million and once fully integrated is expected to deliver EBITDA and NPATA of $1 million and $0.5 million respectively. BMS has been acquired for $1m of consideration (combination of cash and liabilities) with $0.5 million of integration costs.

The acquisitions are aligned to IVE’s strategy of building additional scale and capacity in core service areas while broadening its national operational footprint. Impressu is subject to the satisfaction of customary conditions and is expected to complete imminently, while BMS was completed on 3 November 2025.

Matt Aitken, managing director of IVE Group said, “These businesses are a strong strategic fit. They bring new capacity, new customers and enhance national reach with Impressu offering growth opportunities in the fast-growing south-east Queensland and northern NSW corridor. I’m also particularly excited about the long-term partnership with Domino’s and the opportunities that presents. We will continue to invest with discipline and remain focused on delivering value for shareholders”.

Domino’s executive chairman Jack Cowin said, “Print advertising continues to be an important advertising channel to reach Domino’s customers, however, this sale follows a comprehensive business review, designed to deliver a simpler, more consistent Domino’s concentrated on our core business”.  

Integration planning is underway to support a smooth transition for customers and employees.

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