The brand identification has been shortened to ‘Esko’ and comes with a fresh, dynamic logo that retains the company’s distinctive green and grey colour scheme.

CEO and president, Carsten Knudsen, says the shorter ‘Esko’ brand has a dynamic, modern emphasis and corresponds in fact to how the company’s customers and other industry participants refer to them.

“It further illustrates our vision of expanding our pre-production solutions beyond ‘just’ graphics, a direction we have been following since 1998,” he says.

The legal company name will remain Esko-Graphics, and the corporate website also has been updated and can be found under the new domain name www.esko.com

Knudsen says Esko is launched on a solid path of continuous profitable growth following the company’s marked increase of revenues and an improved operational efficiency in 2005.

“Our preliminary results for 2005 indicate a revenue growth of 15 per cent over 2004, with an expected EBITDA margin of seven per cent,” says Knudsen. “We are well past the period of merging and restructuring, and are executing on our strategy focused at serving all packaging supply chain partners with value-adding solutions and services.”

Comment below to have your say on this story.

If you have a news story or tip-off, get in touch at editorial@sprinter.com.au.  

Sign up to the Sprinter newsletter