Production colour driving US print on demand market

Color print on demand continues to be the driver behind this growth, which is primarily due to the success of production colour devices (printers and copier/printers with speeds of 24+ pages per minute). InfoTrends expects the retail value of print in US production colour (24+ ppm) print-on-demand environments to experience a compound annual growth rate (CAGR) of 23 per cent over the forecast period, clearing US$50bn by 2010. Equipment, service, and supply revenues for this category will also grow rapidly, and are expected to reach $11.6bn by 2010. The installed base for production colour devices in the United States will increase at a CAGR of 23 per cent, InfoTrends forecasts.

Black & white print on demand will grow at a much slower rate than colour. This is due in part to the continued shift of black & white pages to colour devices such as Universal Copier/Printers (UCPs). Annual impressions will reach their peak in 2009. Even so, the retail value of black & white print on demand will climb at a CAGR of 2 per cent to reach US$10.6bn in 2010.

InfoTrends new forecast, US Print On Demand Market Forecast: 2005-2010, provides the 2005-2010 United States Forecast for the On Demand, Data Processing, and Production Copying markets. It includes the forecast methodology and a description of the major trends that impact these markets. The document discusses placements, installed base, impressions per machine per month, annual impressions, revenue (equipment, supplies, and service), average retail value per image, retail value of print, and per-impression cost calculations for equipment, supplies, and service.

“InfoTrends has been publishing a forecast covering digital printing in production environments (and the related area of high-speed copying) since the mid-1990s,” says Jim Hamilton, a director at InfoTrends. “We take pride in the level of detail and depth presented in our forecast and are constantly working to expand and improve it, as can be seen in the new tables and alternate views that we are presenting this year.”

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