The acquisition gives HP the industry’s most comprehensive product portfolio for printing service providers, as Scitex Vision is a market leader in wide and super-wide format printers for signage and industrial applications.
Enrique Lores, vice president and general manager, Large Format Business, HP, says Scitex Vision will also provide HP with the benefits of Scitex Vision’s proprietary technology for print heads, providing a significant competitive advantage.
“The purchase of this business from Scitex Vision will further accelerate HP’s push into the rapidly growing digital printing market,” says Lores.
“Wide-format signage is one of the fastest growing opportunities in the market.
“Currently, 17 per cent of printing in this area is done digitally and we expect that to double within the next five years.
“Scitex Vision is one of the leading companies in this space, with a strong customer base, unique products and technologies and an outstanding customer support organisation.”
Other potential areas of synergy between HP and Scitex Vision’s business include inkjet technology, services and support, direct and indirect distribution channels and supply chain.
But HP customers won’t be the only ones to benefit, according Scitex Vision CEO Dov Ofer.
“Joining together Scitex Vision with HP will bring substantial benefits to our customers, the wider marketplace and our employees,” says Ofer.
“Our customers will benefit from access to a wider range of products and services while they continue to enjoy the same high levels of attention that they are used to.
“Our technology will reach a broader audience as it becomes available more widely.
“And employees will enjoy professional opportunities as the business grows within a leading global organisation.”
The transaction will be complete as soon as all required approvals have been obtained, which is expected to be within 90 days.
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