A two-year neuroscience study of 2050 Australians has found classic printed billboards are just as impactful in terms of memory retention and emotional connection as a 30 second radio spot or 15 second television commercial
9 September, 2021Outdoor Media Association half year 2021 results show growth in total net media revenue from the previous corresponding period
2 September, 2021The outdoor giant is making OOH its core focus with that strategic decision resulting in the sale of online publisher, Junkee Media
20 July, 2021The out of home sector hopes to return to pre-pandemic net revenues by December 2021 with a 125 per cent increase for quarter two
13 July, 2021The report shows OMA members have continued to use their signs for good, supporting more than 140 arts, sports, not-for-profit and charitable organisations by donating free media space
8 June, 2021OOH is still suffering with latest figures from the OMA showing a decrease of 24 per cent in net revenue for first quarter 2021
8 April, 2021The Outdoor Media Association has posted a net media revenue of $95.8 million, down from $218.2 million, for the third quarter of 2020
12 October, 2020Its total net media revenue was reported at $289.1 million, down 35.4 per cent, for the first half of 2020
18 August, 2020Announced a decrease of 65 per cent on net media revenue for the second quarter of 2020
6 July, 2020Announces a “slight decrease” of 2.59 per cent on net media revenue YoY for Q1 2020
23 April, 2020End of content
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