AusPost research backs DM effectiveness
Survey finds direct mail advertising popular and effective despite carrier’s lack of investment.
15 January, 2015Survey finds direct mail advertising popular and effective despite carrier’s lack of investment.
15 January, 2015Australia Post has become no friend of printers, so what is happening at the powerful monopoly?
7 November, 2014Report recommends reinstating ACCC approval for bulk mail price rises.
29 September, 2014Industry and unions agree on one thing: Australia Post desperately needs reining in.
28 August, 2014Mailhouse owner says print is in decline, but multi-channel solutions will reap rewards.
10 July, 2014Industry attacks AusPost plans as limited delivery days likely to hit direct mail campaigns.
11 June, 2014A bigger discount for metered mail makes it an attractive value-add prospect for printers.
5 June, 2014Printers and mail houses are uniting to make a stand against future unsustainable bulk mail price hikes.
2 April, 2014Print industry condemns Australia Post over inflation-busting bulk mail rises
6 March, 2014Industry fears print volumes for direct mail campaigns will fall in the wake of a 13 per cent bulk mail price increase.
6 March, 2014End of content
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