Half ad spending to go digital as print falls
Print ad share falls five per cent this year, media agency predicts 56 per cent share for digital by 2019.
15 December, 2014Print ad share falls five per cent this year, media agency predicts 56 per cent share for digital by 2019.
15 December, 2014News Corp CEO says print ads making comeback as advertisers more sceptical of digital.
11 December, 2014Paper manufacturer says ‘wonder material’ could make better paper, coatings, and film.
11 December, 2014Australia’s second biggest printer wants to be known as more than just a printer.
4 December, 2014Campaign highlights the value and effectiveness of print and paper in reaching consumers.
28 November, 2014Using social media to promote #IPD14 was appropriate, Baden Kirgan says.
28 November, 2014The LIA organised tours of Sydney outfits John Fisher Printing and Imagination Graphics to show how they have diversified over the years. After the tours, directors Emmanuel Buhagiar and Tony Fisher gave talks on the history of their businesses and how other printers can move with the times.
27 November, 2014Value of Paper and Print campaign launch spurring interest among printers.
25 November, 2014Frank Romano says the future is something we have not yet thought of.
21 November, 2014Committee holds off on radical changes but streamlines award categories by a quarter.
17 November, 2014End of content
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