High attendance to the Value of  Paper & Print’s national road show, which drew capacity crowd in Adelaide, has led for a change to a bigger venue in Sydney, which will host the tour next Wednesday May 6. The tour, presented by Two Sides Australia (TSA) executive director Kellie Northwood, is designed to highlight the importance of print to advertisers. She says the aim is to ensure print gets a ‘big slice of the pie’. Northwood says today’s society consists of a diverse media industry – such as print, TV, radio, and online – and the importance of print, must be ‘communicated to the media buyers’. Almost 70 printers, creatives and print clients turned up at Adelaide’s Hackney Hotel to take a fresh look at the Value of Paper and Print, which is jointly run by Printing Industries and TSA, with Media Super as the major event sponsor. The Adelaide event coincided with the announcement of a new venue for Sydney’s presentation, after capacity bookings prompted the move. As a result the Sydney event will be held at Rydges Sydney Central at 28 Albion Street, Surry Hills, bookings are now being accepted and can be made via the link below. TSA says all attendees will receive a copy of VoPP publication containing facts and case studies on the effectiveness and sustainability of print. The remaining VoPP presentation schedule is: Sydney – Wednesday May 6, from 8am to 9.30am at the Rydges Sydney Central, 28 Albion Street, Surry Hills. Brisbane – Thursday May 7, from 8am to 9.30am, Northshore Riverside Cafe, 297 MacArthur Avenue, Eagle Farm. To register visit: https://adobeformscentral.com/?f=rTzK*exa2ga-Ag47lWTT1A#

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