Able aims to win back clients with new Epson

Tasmanian outfit Able Labels has moved into a site triple its previous size to fit its new Epson digital label printer as it bids to increase profits. The new site, on Patriarch Drive, Kingston, Tasmania, is 750 sqm, and a big upsize from its previous 240sqm floor space.

Trent Cowen, managing director of Able Labels

Trent Cowen, managing director of Able Labels

Speaking with Australian Printer, Trent Cowen, managing director of Able Labels for 11 years, says customer expectation has risen to new heights in recent years prompting him to invest in a new printer to extend offerings and expand the business. Cowen says, “These days customers want high quality products with fast turnarounds, so we have to meet that demand, and invest in a new printer that produces great quality products is a part of that. “We lost a couple of clients because we were operating a UV flexo and had problems getting the high quality products, and many of our customers were getting scooped by salesmen from big print companies. “The Epson SurePress digital printer will get all those lost customers back and will increase work for us.” Trent says the increased amount of work from the new printer may also mean more staff. “We have eight people working for us and I reckon as we have more come in, we will get another staff to cope with the extra demand,” he says. The company has been operating since 1986, and operates with a Mark Andy 2200, eight colour UV Flexo. abel-digitalprint

Able Labels also operates with an Onda letterpress, three colour unit with one diecutting unit and one laminating unit. It also has a Hikari six colour letterpress, with two diecutting, foiling, embossing unit and a laminating unit. Cowan says the Epson will take some of the jobs from the Hikari and Onda, if the presses struggle with the work load. Cowen says, “Epson has also been great with their customer service and availability. We are the first company in Tasmania to have installed this printer and they have been great with everything.”

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