Victorian printer Any Colour You Like has ordered a new Fuji Xerox Versant 2100 to replace its existing Xerox 6075. The family owned business has been operating since 2001 in Collingwood in Melbourne’s north, and prints booklets, catalogues, brochures, flyers, letterpress, banners, POS as well as graphic design.
Speaking with Australian Printer, Jason Barnett owner of Any Colour You like, says the new machine will be more productive and be able to print on thick paper. Barnett says, “Initially the Xerox 6075 was good for the work we had but as time went on its limitations started to set us back as we grew the business. We were also printing jobs on thick stock the Heidelberg letterpress, we are now putting those through the Versant 2100.” He says for any business to prosper they need to look at areas of growth and supplement that section with more attention, and also areas which are putting the business behind schedule. “The Versant 2100 should be able to pull off 20 per cent of our workload which means we can get a lot more done with a simple push of the button.” He says this will ensure the business remains competitive and continues to focus on its target markets, which include wide format and booklet printing. “Our volumes for the wide format have been increasing and we want to push for this area to develop it further. At the moment some 10 to 15 per cent of our overall revenue is generated through wide format and we want to continue to grow this. “We know that the internet has made life difficult for many printers but for us the boom area is wide format which the Epson GS600 and 9880 will serve well.” Barnett says although Any Colour You Like operates with a small team, which includes him, his wife and one full-time and one casual staff, it has all the equipment to keep most jobs in house and provide his customers ‘great prices’. “We have a range of wide format and short run machines, including Heidelberg Speedmaster 52, Heidelberg Platen Letterpress, the Epsons, and now the Versant 2100, which means we are able to provide our customers high quality jobs, with great prices, fast,” he says. “Today everything is wanted yesterday and so the Versant 2100 will ensure we are efficient and what took an hour to do before will now take 10mins with the new machine. “We can also handle more work and know that we can get through it without any stresses. The quality of work will be another drawcard for existing customers as well as attracting new clients.”
Comment below to have your say on this story.
If you have a news story or tip-off, get in touch at editorial@sprinter.com.au.
Sign up to the Sprinter newsletter