Label goliath Avery Dennison has boosted its product range with the introduction of its DOL 1000Z overlaminate series targeted to the vehicle wrapping and durable graphics market.

Its three new digital overlaminates, DOL 1060Z Gloss, DOL 1460Z Gloss Conformable and DOL 1480Z Matte Conformable are aimed to fit the needs of printers requiring vehicle wrapping film and outdoor graphics applications.

According to Avery, customer feedback on the new overlaminte range has already been positive, and says the products strengthen the company’s existing premium cast portfolio.

[Related: Avery launches new car wraps]

The stock supplier says the films are suitable for the complex curves and recesses on vehicle wraps, remains intact and uncompromised by scratching and boasts a long-term life span.

Paired with its existing MPI 1105 Easy Apply RS, Avery says the graphics are sharp, vibrant and durable under punishing conditions, and delivers quality performance across all digital inkjet platforms including latex, solvent, co-solvent and UV curable.

The release of the DOL 1000Z series comes soon after Avery revealed its new range of label stocks under the name AveryPro, complementing its new print label business WePrint.

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