Trade printer, CMYKhub, is gearing up to showcase the benefits of its Design Desk platform at PacPrint (Stand D26) in June and is encouraging printers to book a demo and learn how the multi-level monthly subscription platform can save up to $50,000 a year on graphic design and prepress expenses.

CMYKhub launched Design Desk 18 months ago in response to calls from 4000 printers across Australia that more support was needed in filling the gap between receiving a client brief and putting ink on paper.

The online platform provides the print industry with access to a team of graphic designers and prepress operators at the click of a button. It has been designed to fill the void created post-pandemic as many creative staff were forced to move on or reduce their hours in the wake of business downturn.

Design Desk has also provided businesses, including designers and creative agencies, the ability to scale quickly at a low cost.

To use the system, users select what they need from a list of services – whether it be adding bleed to existing artwork or creating a printed product from scratch. Collaboration with the design team is easy via the Design Desk workflow – anyone can instantly become a Creative Director to manage their artwork without any formal training.

CMYKhub’s National Communications Manager, Glen Francis says Design Desk was particularly useful to businesses earlier this year when the pandemic struck down much of Australia’s workforce.

“Design Desk never calls in sick and never goes on holidays, it is a dependable resource”, Francis said.

“Many of our early subscribers have also utilised the service to be that extra half a staff member they need when they get busy or their designer needs to concentrate on a complex job”.

Design Desk in numbers looks like this:

• 4 Subscription levels starting at $239+GST per month
• 5 days a week, 11 hours a day of qualified designers working on your artwork
• 45 days you can pause your account if business is quiet
• $50,000 per year saving when you compare the premium subscription to hiring a full time designer

As a trade printer, CMYKhub manufactures for other printers, graphic designers, signwriters, marketing and advertising agencies. It has five production hubs in Melbourne, Sydney, Brisbane, Cairns and Perth. Every factory is equipped with HP Indigo digital presses, roll to roll and flatbed wide format machines along with A1 offset presses in capital cities.

The large national manufacturing footprint provides speed to market for their trade partners.

PacPrint 2021 is co-hosted by Visual Connections and the Print & Visual Communications Association (PVCA). The show will co-locate with Visual Impact Melbourne and the Label & Packaging Expo at the Melbourne Convention & Exhibition Centre from Tuesday 28 June to Friday 1 July, 2022.

To register, or for more information, go to www.pacprint.com.au

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