DES sign & display manager Mark McInnes enjoys reminding stand visitors to look down at their feet at a perfectly printed facsimile of a tiled ceramic floor – an ideal substrate for rugged, short-term decorative and display applications.
US developer MacTac’s range of self-adhesive films has been a drawcard at the DES stand, said McInnes. Pressure sensitive adhesives offer a lot of potential for new processes and ideas and the DES stand shows off just some of these.
“It’s one of the leading products in Europe but doesn’t yet have the same level of brand recognition in Australia. We have a range of products that are quite different from the standard vinyls market,” he told the PacPrint Daily.
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