Epson launches label presses

Epson Australia has launched two new digital inkjet label presses, the SurePress L-4533A, a six colour aqueous resin ink machine, and L-4533AW, the six colour plus white aqueous resin ink offering.

Epson says the presses deliver high-quality labels and packaging at a low total cost of ownership, with the easy-to-operate SurePress L-4533A/AW built for reliable, high-quality performance, making short-run label printing with accurate colour reproduction on a wide variety of substrates easy for label converters and commercial printers.

“The L-4533A/AW offers customers longer automated printing times, email alerts and minimal maintenance,” says the company.

Craig Heckenberg, general manager, Business, Epson, says, “Everyone appreciated the success of the SurePress L-4033 series so we wanted to build on that with new products to meet the growing label and flexible packaging market demand for shorter runs and faster turnaround times.

“The L-4533A/AW do just that. Boasting higher print quality, greater operator productivity and improved media versatility, the new printers boast more than 30 improvements over their predecessors. These improvements translate into users’ ability to print a wider range of applications, create more high value jobs and operate more cost efficiently.”

The L-4533A/AW feature versatile substrate support and print on off-the-shelf materials from 8cm to 33cm wide, and as thin as 0.08mm.

Epson explains, “The SurePress L-4533A/AW also include upgraded microprocessors which improve processing speeds up to 80 per cent compared to the outgoing models. The new digital label presses with variable drop size starting at three picoliters also include a new larger ink drop size, ideal for large solid colour backgrounds found on packaging.”

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