Epson offers new revenue streams

Epson displayed a large range of products at its biggest ever PacPrint stand, including high-quality photographic eco-solvent printers, label-presses, and garment printers, and spent the four days explaining how print shops can quickly expand their offerings.

Nathan Fulcher, marketing and communications manager, Epson Australia, says the company had a clear aim for at the show, “We chose the theme of See New Possibilities, which is about the opportunities we see out there in print for existing businesses to quickly set up new revenue streams.

“One of the new products we have on display this year is our SurePress L-6034VW, which is our latest UV, inline digital label press. It was shipped in from Japan, and got a lot of attention at the show.

“For wide-format, we have our S series range of eco-solvent printers for outdoor durable signage, including the SC80600 as our flagship model. It is certified for above 98 per cent Pantone coverage, which is the highest of any outdoor signage printer.

“Traditionally Epson is strong in the photographic area. We have our aqueous pigment ink based printers, including the SureColor P20070, the P9070 and the just-released P5070, which is our entry-level offering. Epson prides itself on its colour expertise, and the 20070 is a 10-colour machine that achieves over 99 per cent Pantone coverage. For professional photographers it delivers rich, deep blacks and fine, subtle tones.

“For fabric solutions, we have our direct-to-garment printer, the F2000. It lays down a white ink onto cotton rich, darker black materials to deliver vibrant, high-quality graphics on dark fabrics. For merchandisers, it has a low barrier to entry, with low maintenance. It can quickly add something to a business to bring in revenue, pay itself off, and contribute to profit quickly.”

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