Gallus has launched its inkjet digital press the Labelfire, which uses the Fujifilm technology that parent Heidelberg has on its Primefire digital folding carton press.
Speaking exclusively to Australian Printer Heidleberg’s biggest shareholder and former Gallus owner Ferdinand Ruesch said that the new press was three times faster than anything else on the market. He says, “The speed is tremendous, but that is only part of the story. It is its inline capabilities that also set the Labelfire apart.
“The Labelfire will rip, print, convert, embellish and finish in one pass. It can have multiple embellishing options including foiling and flexo both of them upstream or downstream of the print.
“And for us the press is only part of the solution, label printing is industrial printing, a full digital end to end solution is where label printers will win, and we alone are able to deliver this. For the printer this means just one point of contact, rather than dealing with multiple vendors.”
Gallus aims to be number one in the digital label print market with the Labelfire, and believes its speed, quality, and inline production will enable it to overtake HP and Xeikon, although ‘not immediately.’
James Rodden, general manager of Gallus Australia says, “There is no doubt that for Australian label printers looking for short run or variable data label printing the Labelfire is a must see. It will enable them to offer new solutions to their customers, and take their businesses forward.
The Labelfire is based on the ECS granite press from Gallus, of which more than 400 have been sold around the world.
Ruesch says, “The label printing market is growing at six per cent a year, and much of that growth is in the new business of short run digital. With the new Labelfire, backed by Heidelberg’s extensive service organisation, we are confident that label printers everywhere will reap the rewards of our investment in digital technology.”
Comment below to have your say on this story.
If you have a news story or tip-off, get in touch at editorial@sprinter.com.au.
Sign up to the Sprinter newsletter