Above: HP’s Carlos Lahoz presents at Dscoop Edge Indy.
HP has announced the launch of the HP Sustainability Amplifier program at Dscoop Edge Indy, Dscoop’s flagship event held in Indianapolis this week.
Developed in collaboration with printers and converters, the HP Sustainability Amplifier program aims to enable printers and converters to accelerate their sustainability agenda and offer more sustainable prints.
Speaking at Dscoop Edge Indy as a panellist as part of the event’s education sessions, Carlos Lahoz, industrial print sustainability strategy at HP, told attendees the Amplifier program will be officially launched later this year at drupa.
“The objective is to help our customers produce more sustainable print,” he said.
“Today, what we’re seeing is that more than 60 per cent of HP sales have sustainability related conversations.
“The climate crisis is a fact, and we want to be a ‘future ready’ company so sustainability is a must. Future companies need to be sustainable, or they won’t exist.”
Lahoz said the program is structured in three steps, with customers to first undergo a self-assessment of their sustainable practices. From there, HP will issue a tailored recommendations report.
“We have been working with a sustainability consultant to provide recommendations to customers. With these recommendations, we also provide customers with resources such as data, guidelines, training… to help them accelerate their sustainability agenda.
“The recommendation report helps customers throughout the entire sustainability journey – from basic recommendations at the beginning to larger, more long-term plans.
“The final part, we set specific KPIs for customers. These are shared goals that HP has together with our customers. For that, we are setting objectives for sustainable substrates, renewable electricity, managing or recycling waste, and social impact projects. If the printers are progressing across these indicators, then HP will issue certification and recognition.”
Earlier this week at Dscoop Edge Indy, HP revealed its latest lineup of HP digital printing presses and intelligent solutions for the commercial printing and labels and packaging industries.
The pre-Drupa portfolio reveal included two new generation B2 presses, the HP Indigo 120K Digital Press and the HP Indigo 18K Digital Press, in addition to the HP Indigo 7K Secure Digital Press and innovations across the intelligent production floor.
HP also announced it will also roll out general commercial availability of the HP Indigo V12 Digital Press after successful beta site installations.
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