The Lightning Source operation in Australia will be Ingram Content Group’s fifth networked book manufacturing facility. The location was selected for its proximity to a large concentration of major publishers and book distributors and to key metropolitan regions in the country. Ingram’s Lightning Source will occupy a building at the Scoresby industrial park in the southeastern suburb of Melbourne.

David Prichard, CEO of Ingram Content Group says, “The addition of a new manufacturing facility will have a significant impact on publishers, the retail book trade and ultimately consumers. At Ingram, we are pleased to expand our print and distribution network to the Asia Pacific market, helping more content reach more destinations around the world.

“We will continue to make investments that fit the future of book distribution, whether traditional, print on demand, or digital.”

The response from publishers since the Australian Lightning Source print-on-demand operation was announced last September has been overwhelmingly positive, according to Ingram.

The Group continues that leading content providers welcome the benefits and flexibility that virtual inventory through print-on-demand affords: driving additional sales while at the same time reducing or removing the need to warehouse local inventory, lowering transportation costs, and dramatically increasing the number of titles on hand in the region.

Publishers have begun submitting new content and growing their digital libraries with Lightning Source in preparation for the launch of Ingram’s Australian in-market book manufacturing facility.

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