LIA celebrates International Print Day

LIA Qld celebrated International Print Day (IPD) showcasing samples, serving refreshments and holding a number of presentations, at the Fuji Xerox headquarters at Southbank, Brisbane.

LIA Qld says more than 40 attendees braved Brisbane’s inclement weather to celebrate the LIA IPD celebrations. This year’s theme was the print experience, everything making print different in the marketing mix, and all the tools making print possible.

The evening began with a presentation from Mel Ireland, LIA national president, where she reinforced the reasons attendees should be proud to play a part in the wonderful industry of printing.

Ireland backed up her comments with some excellent statistics, one of the best being, due to the demise of car production, printing is back at number three on the list of the largest manufacturers in Australia.

[Related: LIA hosting biennial graduate of year awards]

LIA Qld says the team at Fuji Xerox were accommodating and provided an excellent venue for the assembled group to network and discuss the wide range of printed jobs that had been provided by the Queensland print industry as examples of the quality work being produced locally.

The wide variety of printed samples made for a great discussion on production methods and inspired a few new ideas for some of the designers present.

A presentation from Nicky Ferrer from Tree Tribes also inspired the group with a plan to plant native trees in celebration of milestones in life such as the birth of child.

The mission of the International Print Day, is provide education and information to the global print and integrated marketing community through 24 hour open knowledge sharing. LIA Qld says all in all a great night to celebrate IPD 2017.

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