Outdoor advertising giant oOh! media has announced its new executive leadership team with Adshel CEO Mike Tyquin set to depart the business at the end of the year.
Brendon Cook, oOh! media's CEO, says executive overlap created after this year’s $570m Adshel takeover had unfortunately resulted in a number of senior executives leaving the business.
He says the company's long-term strategy will now be directed by a new executive leadership team and a senior leadership team.
“We are blessed to have a depth of talent who will be vital to the success of the business moving forward, although unfortunately the overlap in talented senior executives means some will not be staying in the business such as Adshel CEO Mike Tyquin who will finish at the end of the year to pursue other opportunities,” Cook says.
“The ELT brings together talented leaders who will drive the next chapter of oOh!media as a scaled major Out of Home and online company.”
“They will be supported by an equally talented Senior Leadership Team (SLT) which we are in the process of finalizing. The SLT will support the ELT in the execution of oOh!’s strategy to grow the overall market whilst maintaining our market leadership.”
Cook paid homage to Tyquin and thanked him for his contributions.
“Mike is a talented business leader and has been a big part of the Out of Home evolution for many years, both leading Adshel and at the helm of EYE in Australia and New Zealand, “ Cook says.
“Over the years Mike has been instrumental in establishing Australia’s first Out of Home rail proposition, delivered the world’s first small format digital network and in recent times was behind Adshel’s digitisation, data and automation transition and has been a great fellow board member of the OMA.”
“Mike has been a true leader and contributor to the business during the integration of Adshel in to oOh! and I thank him for that. I can wish nothing but the best for Mike in his future endeavours.”
Tyquin says it has been a great pleasure and privilege to have lead Adshel.
“There is no other medium that has better prospects or more opportunities than Out of Home,” Tyquin says.
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