The Printing Industries Association of Australia (PIAA) said it had secured Federal support to run subsidised sales, innovation and leadership courses.

Chief executive Bill Healey said traditional skills were becoming outdated as new technologies entered the industry.

“Numerous studies have shown that the best managed companies achieve high scores for performance in areas such as sales per employee, rate of revenue and market share growth,” he said.

[Related: PIAA releases future skills report]

“Training of employees has significant and positive benefits to businesses operating in a highly competitive market.

“There is little doubt that in today’s highly competitive environment, productivity gains must be sought at all points across the marketing and sales value chain for small, medium, and large-sized companies.”

The courses are scheduled to begin in February 2013, subject to industry demand. They will last for about 10 months and be held in Sydney and Melbourne and regional areas in both states. Participants will receive formal certification.

Interested parties should contact Neal McLary on 0418 738 231 or nmclary@printnet.com.au

[Related: More training news]

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