oOh! launching AI marketing strategy

Outdoor media company using machine learning to plan campaigns

4 July, 2018

oOh!media buys Adshel

Wide-format player beats rival APN to finalising deal, adds 21,000 classic locations, and 800 screens

25 June, 2018

Adshel bid turned down

HT&E says oOh!media offer for its out-of-home division was too low

17 April, 2018

Digital poised to overtake outdoor print

Latest OMA figures show the scales soon to tip over

9 April, 2018

Digital surges at QMS

Print now minority with digital reaching two thirds of sales

21 February, 2018

oOh! digital growth surges

Digital now accounts for 60 per cent of revenue, 2,000 fewer classic panels

19 February, 2018

OOH grows as print shrinks

$30m less in classic outdoor, $47m more overall as digital drives growth

17 January, 2018

oOh! adds 240 digital panels

Deal with Stockland sees large and small format digital panels across 13 new centres

16 November, 2017

Third quarter OOH up as digital rises

7.2 per cent growth year-on-year from the third quarter of 2017, digital now 46 per per cent of total

5 October, 2017

APN CEO retires

Richard Herring to leave in September

9 August, 2017