Found at the stand of VIP’s exclusive Australia distributor, Label Print Systems (stand Q37), the VP485 is aimed at companies wishing to print their own colour labels in-house.

Flexibility and speed is the name of the game for the printer, with Label Print Systems claiming “the VP485 enables companies to respond instantly to promotional opportunities or changing market trends with customised marketing messages in lightning fast turnaround times”.
   
Designed with separate ink tanks to reduce consumable and printing costs, and utilising HP inkjet technology, the VP485 prints full colour labels which can include images, text and barcodes.
   
“Printing up to twice the speed of its rivals, this lightweight printer punches well above its weight in terms of quality, speed and cost effectiveness,” Label Systems claims.

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