Avery Dennison relaunching Mactac

Avery Dennison is relaunching its Mactac brand, saying the move comes after listening to customers need for pressure sensitive graphic and decorative products.

The brand will also be appointing Graphic Art Mart as its new national distributor, it will distribute the products through its website and network of Australian outlets.

Current distributor, Ball & Doggett, one of Australia's largest and most diversified paper, packaging and print media distribution business, will continue to distribute Mactac’s range of products for digital and screen print applications. Mactac products in New Zealand will continue to be available through Aarque.

[Related: Avery Dennison sales up 55 per cent]

Jordan Leach, business manager at Avery Dennison ANZ says, “Today’s announcement reiterates our commitment to the Mactac brand and to customers. With Graphic Art Mart as the new national distributor, Mactac’s distribution network in Australia has significantly broadened and customers can now enjoy easy access to the Mactac brand of reliable, creative products built on 50 years of innovation in Europe.”

Mactac graphic and decorative products are used in architecture, interior design, advertising and promotion, signage and marking, vehicle and transport, and protection of graphic creations. With manufacturing and research capabilities in Europe, Mactac is driven by innovation, discovering future customer needs and developing new products that offer high performance and quality consistency.

Graphic Art Mart will be exhibiting at Visual Impact in Sydney from October 11 to 13. 

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