Digital gains in economic downturn, says Oce’s Saleeba

Digital efficiencies are getting close scrutiny from offset businesses, as their customers start demanding shorter runs and more punch from their print dollars, said Saleeba.

“That’s the major consideration for those offset printers being able to offer different levels of service at lower run lengths.

“They certainly calculate their break-even  and when it’s viable to go digital and how much volume they can put on a digital device,” he told ProPrint on the Oce stand.

He claimed the VarioPrint 6250 remains the market leader due to its simultaneous duplex printing of 250 A4 images per minute.

Saleeba said the 6250 was equally at home at a commercial printer where it is an offset replacement to a corporate print room such as a university or government environment, where it has the ability to run up to eight million impressions a month.

Asked whether the 6250 was primed for the explosion in transactional printing, Saleeba said,  “In certain environments, yes, and in others, not yet.

“We’re working on some additional finishing capabilities to enable it to fit well into the transactional environment but we have to understand the customer  requirements and whether it  capable of addressing their needs now.”

Meanwhile, the Oce Arizona 350 GT flatbed printer is a visitor magnet on the stand due to its ability to print and cut.

“It’s  found a real niche in flatbed technology with its ability to print up to 50mm in thickness,” he said.

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