According to IDC’s estimates, the all-in-one market in Asia Pacific (excluding Japan) grew 268 per cent in the second quarter of 2003 compared to the same period in 2002. The all-in-one market is forecasted to grow to a US$697.1 million opportunity by 2007.

“The launch of our new all-in-ones today is about digital technology that works where you want it to work, how you want it to work and when you want it to work,” says Nicola Gray, Digital Imaging and Personal Printing Market Development Manager, Imaging & Printing Group, HP New Zealand.

“HP is defining the consumer experience in digital technology today. We have built on HP’s printing and imaging heritage and expertise to create a simple and rewarding experience for our consumers.”
Leading the new line-up is the HP PSC 2510 photosmart all-in-one, which is HP’s first multi-function device with built-in wireless capabilities for a networked home. The new HP PSC 2510 includes printing, faxing, scanning and copying capabilities, and features built-in 802.11b wireless and wired Ethernet embedded home networking capabilities. Users can connect the all-in-one with up to five home computers, offering users extensive flexibility in connectivity options.

With the HP PSC 2510 Photosmart all-in-one, users can utilise the wireless capabilities to print, scan and access photos from the built-in digital camera memory card slots. The all-in-one also includes the capabilities to e-mail photos without a computer from home networks and to print a montage of frames from digital video clips using Video Action Print through the control panel.

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