
Graffica showcased its range of packaing solutions at PacPrint as demand from commercial printers expanding into packaging continues to increase.
Graffica, which is a supplier of premium equipment and services catering to the packaging and point of sale sectors, presented a range of folding box gluers, board slitters, creasing machines, auto loaders, and cutting tables at the tradeshow.
Graffica represents several established global brands specialising in carton finishing, corrugated solutions, point of sale equipment, as well as ancillary machinery and pre-owned equipment.
Among its broad portfolio of brands, which includes AOPACK, Wonder Digital, Century, and Fengchi, Graffica also represents Guowei, a leading Chinese brand known for its intelligent paper cutting technology.
According to Graffica director Neil Southerington, a highlight at PacPrint was the introduction of Guowei’s latest range of guillotines, distributed in partnership with Robert Allan from Melbourne-based Allan’s Graphic Engineers.
“There are plenty of cheaper brands on the market, but our focus has been on the mid-range – not the high-end – because production volumes have shifted,” said Allan of the new Guowei range.
“Many businesses aren’t running full-scale, all-day cutting operations anymore; they’re doing shorter runs, and these machines are perfectly suited for that while remaining competitively priced.
“They’re also strong on service and support, with fast turnaround on parts and real-time assistance from China. We can get immediate answers for our customers and that’s what they want.”
According to Southerington, Graffica also reported strong interest in its new range of automatic box makers from AOPACK at PacPrint, along with WonderJet’s latest digital printer – reflecting a growing trend of commercial printers moving into packaging and custom box production.
“The WonderJet brings some impressive new technology to the custom box market,” Southerington said.
“We’re seeing more demand for short-run, personalised packaging, and this machine is a great fit for that.”
Other key products on the Graffica stand at PacPrint was its range of Century range die cutters. The automatic flatbed die cutting machines are applicable for cutting corrugated boards, laminated paperboards and carton boards used in the printing and packaging industry, with a maximum sheet size of 2500mm by 1620mm. These reliable and high-precision flatbed die cutting machines aim to meet the growing demand for manufacturing corrugated boxes and POP/POS displays.
Other machines also on show included the CartonFold Pro – a carton folding machine that comes in 650, 850, and 1100 models with auto-set and job recall, as well as the the CorrFold range – a selection of corrugated folder gluers that are available in 1450, 1700, and 2300 formats.
Southerington said Graffica reported strong engagement at PacPrint, with both new and returning customers showing interest in its finishing solutions.
“We’ve sold several cutting tables, and PacPrint has been a great opportunity not only to connect with new potential customers but also to catch up with existing ones who are now considering adding another machine,” he said.
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