Heidelberg and PURe inks Europe have inked a Europe-wide cooperation agreement in order to make offset printing more sustainable.
As per the agreement with the ink technology company, Heidelberg will offer PURe’s inks under the next to its own Saphira consumables and offer customers an individual implementation and transition service for the application of PURe inks.
Heidelberg will also offer job and system analysis, operator and sales trainings in order to enable the customer to successfully commercialise the environmental advantages of PURe inks.
Heidelberg said it made this move as it is committed to guide and support its customers to a more sustainable print production.
It added that while the use of conventional offset inks or alternatively UV curing inks often makes the introduction of a sustainable print production challenging, PURe inks allow packaging and commercial printers a more sustainable production.
Heidelberg consumables head of product management Hans Huyghe said, “Heidelberg is happy to extend its portfolio with low-migration inks from PURe, which combine the advantages of conventional and UV drying inks.
“With our project approach, we enable our customers to integrate PURe as a system as part of their long-term sustainability strategy.”
PURe ink systems CEO Michael Berz said, “We have worked for several years to achieve the high-quality standard we now have with PURe. After joint testing, Heidelberg offers a complete PURe package, which is key to the European success of this novel technology.
“With the go-to-market through Heidelberg we can now leverage the potential of the Heidelberg network and its application know how to introduce PURe to all customers. Thus, we help our industry to reach its sustainability goals.”
The PURe ink system is a response on higher demand for more sustainability in print production. The new formulation is 100 per cent free from mineral, palm, soy or coconut oil, metal driers, antioxidants and microplastics, is odour free and comes with excellent deinking results.
PURe also said that it meets the highest standards for environment, health and labour safety.
In addition, most of its ingredients are derived from renewable raw materials without further chemical modification or synthesis.
“PURe thus sets a new benchmark for offset ink sustainability. Thanks to its unique drying mechanism, the ink dries quickly and at a significantly lower temperature than usual contributing to a higher energy efficiency. PURe inks are ideally suited for printing on food packaging materials as well as on commercial print products,” the companies said in a joint statement.
“The way to more sustainability and reaching eco-labels however is more than just changing the ink tin. Instead, it requires a holistic customer specific approach in the print shop environment covering job structure and value chain analysis and potential changes in equipment settings, consumables and even operator qualification.”
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