The contest witnessed significant growth in 2009 with more than 270 entries submitted, a 48 per cent jump from last year. All submitted entries were produced on HP Indigo presses and were showcased in HP’s exhibit at the Labelexpo Europe trade show in Brussels last month.
Alon Bar-Shany, vice president and general manager, Indigo division HP says, “Product brand owners, designers and label and packaging converters are growing in creative directions based on the outstanding quality and production flexibility HP Indigo offers.”
He continues, “The end result is that the industry is seeing more and more top-quality labels and packaging work produced with digital – especially the winning entries showcased in this year’s contest.”
Categories for the contest included label printing for wine, household, industrial, food, pharmaceutical, alcoholic beverage and nutraceutical products. In addition, the contest honoured the best shrink sleeve entry and the best entry produced as a self-promotion of a converter’s own capabilities.
According to HP, the contest was launched in 2007 to promote quality and ingenuity in the digital labels and packaging printing market, and invited HP Indigo press users to submit jobs that represent the distinctiveness of their company, prove their progressive printing capabilities and showcase the impressive execution of a digital production challenge.
First place winners included:
- Supa Stik Labels & Labeling Systems, Australia (alcoholic beverage labels)
- DB TECH, Korea (industrial labels, pharmaceutical labels)
- FORLABELS, Greece (food product labels)
- Gold Coast Graphics, USA (wine labels)
- Innovative Labeling Solutions, USA (household product labels, neutraceutical labels, self-promotional work)
- Kalfany Süße Werbung, Germany (flexible packaging)
- Setprint Centro Tecnológico Digital, Brazil (health and beauty labels)
- Traco Manufacturing, USA (shrink sleeve packaging)
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