IBS Design goes high-tech with cloud ordering and iPad-equipped sales staff

Scott Siganto, owner of 24-staff IBS Design Resources, said he expects to eliminate bottlenecks and speed up service once clients start uploading their artwork files to the cloud rather than the IBS server.

The cloud conversion, which should be completed by the end of the month, will mean much less traffic for the server, which has to cope with clients regularly uploading files and staff regularly accessing them.

Going to the cloud also reduces the Gold Coast printer’s hardware bill and eliminates the risk of being unable to access client information in the event of a server crash.

“That’s the way big corporations are going and they’re doing it for a reason. So you ask yourself, ‘why aren’t we doing it?'”, said Siganto.

The ongoing cloud conversion follows an iPad upgrade for the sales staff in November.

An application was added to their iPads that maps their position and reveals nearby clients and whether they are active or lapsed.

Siganto said it had improved efficiency as sales staff could better plan their routes.

Both ideas were conceived by IBS and implemented by Christchurch-based website and database development company Digital Fusion.

Digital Fusion has also been providing ongoing support after spending a year working on the company’s internal database and online orders in 2007.

“In short, we’ve streamlined their workflow, resulting in cost savings and growth in throughput,” said web developer Matthew Rhodes.

“The website enables online ordering, instant quotes and tracking of orders from production through to despatch and delivery.

“Tightly integrated with the website is an in-house database, enabling staff to manage jobs throughout the process, automating emails, printing of receipts/barcodes/invoices and gang-printing.”

Siganto said the changes had allowed IBS to do more work with fewer staff, increased speed and quality and given clients the chance to access all their job details.

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