Jet Technologies has signed a distribution agreement for Australia and New Zealand with X-Rite, a global leader in colour management and measurement, to expand its offering of innovative solutions to the print and packaging industry.
Although the roots of this partnership date back several years, Jet Technologies has recently been brought on board as an official X-Rite reseller. While the primary focus has been on the label segment of Jet’s business, the evolving landscape of the print industry and colour management means X-Rite’s solutions are now more comprehensive and relevant to customers across print and packaging.
Jet Technologies now offers the complete suite of X-Rite products, including eXact range of products, PantoneLIVE, and ColorCert, making colour management solutions accessible to flexo, offset, and screen printing businesses.
Jet Technologies director Jack Malki said, “Jet Technologies is excited about this new partnership and the opportunities it brings to the Australian and New Zealand printing and packaging industries.
“By combining our expertise with X-Rite’s cutting-edge solutions, we are poised to revolutionise colour management, offering our customers a brighter and more efficient future.
“The partnership brings numerous benefits to Jet’s customers – they gain a new level of access to comprehensive colour management solutions, alongside our ongoing product lines such as inks and films, from a single supplier. Furthering our one-stop-shop credentials is the fact that we also provide technical support and guidance, ensuring our customers can maximise the potential of their investments.”
X-Rite engages with designers, brand owners and printing companies to establish colour standards digitally. These standards then flow seamlessly through prepress and production, resulting in a final product that meets the brand owner’s specifications.
X-Rite’s colour management solutions offer substantial benefits to businesses. They can streamline processes, reduce costs and cut time to market. One of the most significant cost savings comes from eliminating the need for on-site press approvals.
X-Rite business development manager David Stead said, “Print customers are colour conscious and getting colour right the first time is an essential requirement for print providers. Today’s colour measurement solutions are more user-friendly and connected making it easier than ever to produce accurate colour each and every time.
“Streamlined colour workflows and intuitive user interfaces enable less experienced workers to measure and verify colour from run to run and across a diverse set of materials. This helps reduce risk and costly errors. Printers can feel confident they are producing high quality results efficiently and cost-effectively.”
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