Australian developer of MIS software for the sign, print & label industry, M-Power Software, has appointed Julian Lowe to the role of business development manager, beefing up its leadership team.
With a 28-year track record spanning sales, marketing, manufacturing, and international business development, M-Power director Ambrin Begum said Lowe brings to the business expertise that complements its drive to see print providers armed with the tools they need to improve their business efficiency with workflow automation software and data.
She added Lowe’s appointment marks a milestone for the fast-growing company.
“Julian is well respected amongst our client base and the wider industry, and his deep understanding of the wider print sector’s unique challenges and strategic opportunities makes him an ideal addition to our team,” Begum said.
“Client feedback guides our development roadmap, and Julian’s understanding of their needs will lead to better software solutions for current and future clients.”
Lowe joins M-Power following a stint at Durst Oceania, where he worked as large format print and textiles sales manager for about a year. Prior to that, he was the national sales and business development manager at Coritex for about four years.
Other companies that he has worked at previously include ATPColor in Italy, The Textile Hub, and Next Printing.
Lowe’s appointment caps a busy year for M-Power, which has seen significant investment in AI and data by recruiting a PhD-qualified data scientist and several new developers.
“The business of printing is becoming more challenging. Business owners are time-poor, and finding good staff is difficult,” Lowe said.
“They need a future-proofed MIS, but only some MIS systems meet the needs of a progressive converged printer using multiple technologies. Even then, many MIS’ are simply beyond their budget and take too long to install.
“I have watched from the sidelines as M-Power has gathered momentum within the industry. I like their universal approach, which means a diversified company can be up and running quickly.”
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