Mark Lin has been appointed general manager for Greater China, and will take the lead for this very important expansion. “Mark Lin has a proven track record in general and sales management in the Asia-Pacific region”, says Esko-Graphics senior vice-president of sales and services Marc Schillemans. “As the former regional manager for Greater China for Barco Graphics, Mark is well known to Esko-Graphics. We are very glad to have Mark back on board after his brief association with Creo as sales director for Taiwan and for packaging in Asia Pacific.”
According to Lin, “the Chinese market offers huge opportunities, with an expected 7-8 per cent growth rate per annum for the next ten years. In contrast with the Western world, many Chinese printing companies integrate commercial and packaging printing, and use multiple printing processes (offset, flexo, gravure etc). The wide range of Esko-Graphics commercial and packaging prepress solutions – hardware, software and services – have a perfect fit with the Chinese market. We can be the sole supplier of comprehensive solutions that address both applications equally well.”
Lin will report directly to Esko-Graphics vice-president Asia-Pacific Jean-Pierre De Moor. “Recent changes in and around China have created significant investment and business opportunities for both local and foreign companies,” says De Moor.
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