Paul O’Brien, managing director of Mr Labels says, “We took a long time to decide which solution to invest in. We evaluated several vendors and visited a lot of companies. After a thorough evaluation and analysis, we found Xeikon to be the best solution including equipment, service and people.

It’s a competitive market out there. You need to have the best technology to be at the top of your game. Superior image quality, speed and substrate flexibility, however, won’t keep you there. Key to long-term success is a close partnership with suppliers and their commitment to support their product for the long term.”

The purchase was made through local Xeikon distributor, Absolute Electronics.

Also commenting, Filip Weymans, business development manager labels and packaging at Xeikon says, “We are delighted to partner with Mr Labels and look forward to working together to grow the label market in Australia.

With just-in-time production and delivery, the Xeikon 3300 offers Mr Labels the freedom to act and react more quickly to changes in the marketplace – without any economical impact. In addition, label applications take full advantage of the flexibility of our technology.”

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