Out of Home half year results on the rise
All Out of Home categories saw an increase in revenues for the half year, with digital Out of Home revenue accounting for 74.4 per cent of its total net media revenue year-to-date.
27 August, 2024Posts Tagged: out of home
Out of Home rates highly for driving brand awareness and desirability
The highest percentages to come out of the survey were for Driving Awareness while Outdoor tied with TV for Prompting Trial, where social media took out the top spot
24 October, 2023
oOh! extends content partnership with Australian Open
The extended content partnership will see oOh!’ deliver live scores, fan moments and video highlights from one of the world’s four Grand Slams
5 October, 2023
Out of Home industry reports record growth in Q3
The Out of Home (OOH) industry has announced an increase of 14.6 per cent net media revenue for Q3 2023, reporting $283.3 million, up from $247.2 million for the same quarter in 2022
4 October, 2023
QMS maximises OOH impact during Vivid Sydney
QMS’ data found audiences rise by 113 per cent in the evenings across the three weekends with Circular Quay assets seeing an increase of 215 per cent
29 June, 2023
oOh! appoints senior JCDecaux exec Cassandra Cameron to new role
Cameron has held leadership positions at both APN Outdoor and JCDecaux, and is a member of the IAB’s Digital OOH Council
16 May, 2023
Out of Home industry celebrates talent at its annual OMA Awards
The OMA Awards highlight the achievements of industry professionals in Out of Home advertising and recognise the dedication and talent of individuals who continue to elevate the industry
9 May, 2023
Out of Home industry reports robust growth in Q1
The industry has seen an increase of 11.8 per cent on net media revenue for Q1 2023, reporting revenues of $259.4 million, up from $232.1 million for the same quarter in 2022
11 April, 2023
Roadside billboards contribute $463.8M towards OOH full year results
OMA full year results for the Out of Home (OOH) industry report a net media revenue of $1.06 billion, up 27.6 per cent from last year
27 February, 2023
oOh! delivers “strong financial result”; sees NPAT of $56.2M, up 343%
Its CEO Cathy O’Connor said oOh! delivered a strong financial result demonstrating the significant structural growth opportunity of Out of Home as a fast-growing media format
22 February, 2023
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