Agfa launches web-to-print Storefront

Andy Grant, global director of software,
Agfa Graphics says, “Many of our Apogee StoreFront users sell printed products
to a multitude of businesses that order a fairly limited set of products on a
regular basis.”

Grant says, “Microstores help to easily target the market. A microstore inherits most of its settings from a template store. But each microstore has its own URL and defined product range of specific print buyers. Microstores are straightforward to set up and maintain, hence more cost efficient for printers to market their service to a broader audience.”

The Apogee StoreFront includes an online
editor which enables customers to personalise documents.  Agfa says for fairly simple documents
such as business cards or stationary the buyer may only need to fill in a
simple form which automatically updates the layout

Apogee StoreFront integrates with the
Apogee 8 workflow. Agfa says Apogee Prepress downloads orders from the
web-to-print system and processes them automatically.

Agfa says it has the ability to generate a
press operator summary for jobs that will be printed on a digital press or wide
format devices.

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